The amazing buzzword ‘sustainability’ has become engrained in our economy since the focus shifted from ‘shareholder value’ to ‘stakeholder value’. Regardless of the company’s nature – whether it’s a coffee bean producer or Shell – every firm has found some way in which it can position itself as a promotor of welfare. But how do we distinguish between sustainability as a marketing tool and sustainability as a radical business transformer? There is a role for every consumer.
Ellen is an alumna of Asset | Economics. She’s been working at KPMG for almost a year now. Jerôme Crijns and Job Brouwers went to the headquarter in Amstelveen to get a grasp of the KPMG life.
“Congratulations: you have found an American willing to say he is pro-Trump”, dixit Gary Shapiro. Shapiro is CEO of the Consumer Technology Association, representative for over 2000 tech corporates such as Google and Amazon. Shapiro is an advocate of innovation without borders.
“Blockchain will do what internet has done, 20 years ago.” (Every Blockchain expert, ever)
Boy, please introduce yourself.
My name is Boy van der Velden and people may know me from my time as the secretary of Asset | Economics in the year of 2012-2013. Nowadays I am working at Local Express, a corporate start-up from PostNL in Amsterdam.
April 3 2017: over 500 people witnessed the very first edition of the Business Night. Grand opening of the Economic Business weeks Tilburg (EBT), the Business Night was the showcase of what Tilburg is capable of. Every single one of the 5 speakers was a capo di capi in his field: from the CEO of Randstad to the Global Head of Sustainability at ING.
Before we start off, please introduce yourself .
Hello! My name is Sander Peels and I have been the Treasurer at Asset | Economics in the fantastic year of 2013-2014. This implied that I was making the budget, controlling our expenses and revenues and in general, safeguarding the association.
One of the key pillars of Asset | Economics is to bring the student in contact with companies. That is exactly the goal of the Inside the Business Day, which took place last week. Over 100 people had subscribed for the cases of EY, RBB Economics, CBS and the Ministry of Social Affairs & Employment. And a large majority joined the drink afterwards to share their experiences. EY was happy to notice that two students had applied for their Business Course on the very same evening: that’s the best news a recruiter can get.